{"id":295,"date":"2012-03-22T16:29:21","date_gmt":"2012-03-22T21:29:21","guid":{"rendered":"http:\/\/articles.pcrecruiter.net\/?p=295"},"modified":"2012-03-22T16:29:21","modified_gmt":"2012-03-22T21:29:21","slug":"who-are-you-missing-by-not-recruiting-via-social-networks","status":"publish","type":"post","link":"https:\/\/www.pcrecruiter.net\/site\/2012\/03\/22\/who-are-you-missing-by-not-recruiting-via-social-networks\/","title":{"rendered":"Who are you missing by not recruiting via social networks?"},"content":{"rendered":"<p>College students who spend hours a day on Facebook might not be wasting their time, several studies suggest \u2014 they might even find jobs through social networking.<\/p>\n<p>That\u2019s because savvy employers, according to new report, are increasingly\u00a0<a title=\"recruiting\" href=\"http:\/\/pcrecruiter.net\/\" target=\"_blank\" rel=\"noopener\">recruiting<\/a>\u00a0through social sites like Facebook, LinkedIn, Twitter and others.<\/p>\n<p>The report, published in\u00a0<a href=\"http:\/\/thedp.com\/index.php\/article\/2012\/03\/employers_look_to_social_media_for_recruitment\" target=\"_blank\" rel=\"noopener\">the Daily Pennsylvanian<\/a>\u00a0\u2014\u00a0 the student newspaper of the University of Pennsylvania\u2019s Wharton School \u2014 cites one study that predicts the number of recruiters using Twitter alone will quadruple this year.<\/p>\n<p>Meantime, applicants are doing the same. LinkedIn reports that students and recent college graduates are the site\u2019s fastest-growing user demographic.<\/p>\n<p>The Daily Pennsylvanian article quotes Shannon Kelly, an associate director of Wharton\u2019s Career Services program, who notes that social networking sites give employers immediate and personal access to job-seekers.<\/p>\n<p>And that can give companies a leg up on their competitors.<\/p>\n<p>\u201cMore and more companies are using social media platforms to showcase business culture \u2026 it\u2019s no different from hiring a public relations company,\u201d Kelly tells the paper.<\/p>\n<p>Wharton junior Jacob Schulman wound up with two unsolicited job offers via Twitter.<\/p>\n<p>\u201cI wasn\u2019t proactively searching for jobs,\u201d he says in the Daily Pennsylvanian article. \u201cI was just following companies that I liked.\u201d<\/p>\n<p>Seems like a serendipitous outcome \u2014 Schulman gets an offer from a company he\u2019s genuinely interested in, and the company has a candidate who\u2019s already proven he\u2019s serious.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[24],"tags":[52,50],"class_list":["post-295","post","type-post","status-publish","format-standard","hentry","category-industry","tag-social-media-sourcing","tag-social-recruiting"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Who are you missing by not recruiting via social networks? 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